Remember the Moment You Knew You Wanted to Run A Business?
That moment you wanted to change the world and add something more? It seemed as if the ideas were easy and the opportunities endless, and since then, the focus has been to improve and satisfy your customers, while turning a profit.
We also know building rapport with our customers is the gateway to growing our business, and it all starts with word of mouth. From someone recommending a restaurant, hotel, or bakery, to boutique clothing shops, builders, gyms and attractions, every time we heard it from a friend or passed it on ourselves. In short, you were getting or giving a review.
Business owners have done all the hard work. The graft has been put in, the plans and policies are in place, customers are arriving, staying, eating, purchasing. The business is running and the improvements and upkeep are ongoing. The reviews keep coming and for the most part they are good. Not great, not poor, but okay.
Reviews often blindside businesses. They create the awkward silence in the room when there are little to no reviews or a bad review is posted criticising our hard work. Reviews are often overlooked and given little focus to develop.
Today, we all read and watch reviews to understand what others are saying about a business, product or service. It is one of the most untapped opportunities to reach more customers and to tailor build a business which meets the needs of our customers.
To put this into perspective, Booking.com boasts it has over a billion reviews and counting on it’s website. More than a billion opportunities to directly interact with your next customer and in an open and honest way via the humble review.
Reviewer Rapport develops this opportunity and I look forward to helping you discover how to get the conversation started.
Maurice
Reviews that Do The Talking For You
Make no mistake, PAID REVIEWS ARE HOGWASH! We can work out a paid review on most occasions. That moment when someone is trying to push us in a direction. We can spot a website which is plastered with advertising trying to sell us something we know we don’t need.
How you respond Makes all the difference
So why leave your most buisiness to a paid reviewer or ignore the reviews you receive? It seems we shun those who leave us good reviews and we only respond to bad or angry reviews. We give those unsatisfied the air to bring our business into disrepute, and yet they experienced our service for a brief moment.
We feel hurt, and criticised by the comments left by people we considered friends and those we tried to meet their every need. We think a good review needs no reply, because someone is happy with our services or products and our attention is drawn to those exposing our weakest areas.
Look again. Look at the reviews that are sitting waiting to tell your story to your next guest or customer. They are your spokes people They are confirming your business, your write-ups, your best and worst assets, and they are telling anyone who will listen about it.
Not responding is as bad as responding in a bitter, sarcastic way to a disparaging comment. This is a moment where you can add to your business, a moment to take a step back and see if an improvement can be made it is an opportunity to improve or praise staff and refine service. Good and bad reviews are your most valuable feedback tool, and one that requires a lot more attention.
Develop High Quality Replies
Maximise your opportunities to address concerns and thank reviewers
Practice Empathy
Reach out and show your true ability to understand your customer
Well written replies could be your golden ticket to new customers and Opportunities
Ignoring reviewer opportunities for your business, increases the likelyhood your customers go elsewhere. Meet them where they are, writing your reviews.
Overview of the Course to Help You Write Story
PART 1: THE REVIEW PURPOSE
* Why Write a Review
* Who Do They Think They Are?
* The Devil is in The Details
PART 2: EMPATHY
* Not All Bad Reviews Are Bad
* From a Different Perspective
* Positivity Goes a Long Way
PART 3: RIGHT TO REPLY
* Happy, Angry, Hurt and Cynical
* Glaring Opportunities
* Measured and Fair
PART 4: USEFUL FEEDBACK
* How to Use Reviews to Improve
* Improving Feedback
*Adapting to a Changing World
and more…
Unlock your Potential
Why ignore your customers when they are happy to provide you with constructive and encouraging feedback?
Online courses allow you the feedom and time to work on improving your review responses and gaining valuable insight while working on your day to day business.
Maurice Randall
Hone your reviewer skills and master feedback to improve your business with these wide-ranging online courses.
Replying to reviews is simple and uncomplicated when you know how. Taking the feedback and showing how you have or may improve helps other potential customers view your business as forward thinking.
Today, everyone’s a critic. The internet provided that option to vent at the smallest of inconvieniences and discomfort, and the opportunity for your businesses to shine above those uninterested in addressing these reviews, holds friendlier, and massive potential to improve quicker and reach more people than before.
Using an online course allows businesses to tackle short lessons when they have a moment. They can hop in and out as they see the need to improve different aspects of their business, and the material is there for referring to in the future.
To learn more, why not try out our first lesson on us, and as always, if this doesn’t meet your high expectations, you have a full 90 days to apply for a refund.
Is this program for me?
You should have the best experience at Reviewer Rapport and knowing who this course is for is a great first step to saving you time and avoiding misunderstandings and disappointment.
This course is for you if:
- You run a business which relies on reviews
- You want to learn how to interpret reviews
- You want to learn how to write replies
- You want to grow via positive feedback
- You want to promote your business in positive ways
This Program is not for you if:
- You want standard cut and paste answers to reviews
- You want to short cut your promotion
- You want to ‘get back’ at a disgruntled customer
- You already use Paid Reviews to promote your business (Contact us if you want help resolving this)
Frequenty Asked Questions
The course can be accessed at anytime. There is no strict time to attend. After sign up, you will be invited to attend live calls discussing questions, problems, strengths and successes.
Accessing the course in your own time gives you the freedom to work and learn at your own pace. You can access the course immediately or a week to a month later and still be progressing in your ability to improve your review responses. In short there is no time limit in which to access the course after your purchase.
Currently, there is one main course that will be added to and evolve as we seek to understand the needs of our customers and their request for more information and assistance. In the future there are plans to extend our offerings to include short courses to assist with other aspects of Reviews to benefit your business. Once a package is selected from either the Silver, Gold or Platinum packages the level of updates will continue to be developed going forward based on your tier.
First – PLEASE let us know so we can find a way to make it more relevant, but of course you are eligible for a full no quibble refund within 90 days of purchasing the course. There are a few terms and conditions associated with the downloading of materials but we ultimately want you to be happy and aim to provide the best experience we can for our customers.
There are many ways to improve your business and outreach to your customers and those potential customers looking to use your services and an online course won’t interfer with your busy day to day running. What the course will aim to achieve is a better understanding of how customers leave reviews and what their purpose is. Taking that to the next level means you are on the right track to study in your own way and improve at your own speed.